{"id":3939,"date":"2023-03-22T10:41:52","date_gmt":"2023-03-22T09:41:52","guid":{"rendered":"https:\/\/apa.de\/sustainability\/"},"modified":"2023-09-12T13:03:08","modified_gmt":"2023-09-12T11:03:08","slug":"sustainability","status":"publish","type":"page","link":"https:\/\/apa.de\/en\/sustainability\/","title":{"rendered":"Sustainability"},"content":{"rendered":"[vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#000000″ bg_image=”1231″ bg_position=”center center” background_image_loading=”default” bg_repeat=”no-repeat” full_height=”yes” scene_position=”center” constrain_group_1=”yes” top_padding_tablet=”20%” bottom_padding_tablet=”25%” text_color=”light” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” color_overlay=”rgba(0,0,0,0.45)” overlay_strength=”0.95″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” parallax_bg=”true” parallax_bg_speed=”fast” shape_type=”curve” gradient_type=”default”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” centered_text=”true” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_responsive_text font_size_desktop=”1vw” font_size_phone=”3vw”]\n

Our responsibility<\/h4>\n[\/nectar_responsive_text][nectar_highlighted_text text_color=”#ffffff” scribble_color=”#ffffff” style=”scribble” scribble_shape=”basic-underline” scribble_thickness=”thin” scribble_speed=”1.8s” scribble_easing=”ease_in_out” custom_font_size=”6vw” delay=”200″ font_size_phone=”10vw”]\n

SUSTAINABILITY<\/h1>\n[\/nectar_highlighted_text][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” delay=”600″][nectar_cta btn_style=”next-section” btn_type=”minimal-arrow” next_section_color=”#f8eadc” alignment=”center” alignment_tablet=”default” alignment_phone=”default” display_tablet=”inherit” display_phone=”inherit”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”none” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”5%” bottom_padding=”7%” left_padding_desktop=”7%” constrain_group_2=”yes” right_padding_desktop=”7%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” advanced_gradient_angle=”0″ overlay_strength=”0.3″ 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column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” right_padding_desktop=”5%” top_padding_tablet=”8%” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][split_line_heading animation_type=”line-reveal-by-space” font_style=”h2″ text_color=”#000000″ line_reveal_by_space_text_effect=”default” stagger_animation=”true” mobile_disable_animation=”true” content_alignment=”center” mobile_content_alignment=”inherit” link_target=”_self” text_content=”Our sustainability philosophy” font_size=”3vw” font_line_height=”1.3″ font_size_phone=”7vw”][\/split_line_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” right_padding_desktop=”14%” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in” animation_easing=”easeInOutQuad” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][nectar_responsive_text font_size_min=”16px” font_size_desktop=”1.1vw” font_line_height=”1.8″]To be able to speak of sustainability, the three aspects of the sustainability triangle<\/strong> must be brought into balance.<\/p>\n

Economics<\/strong> looks at after-use and long-term value creation. Ecology<\/strong> is concerned with resource efficiency. The guiding principle is environmental protection. The social aspect<\/strong> puts the focus on people. Long-term customer relationships, mutual appreciation and an identity-forming connection between company and customer are decisive factors.<\/p>\n

APA’s sustainability philosophy<\/strong> thus takes up all three essential aspects of the sustainability triangle and combines them on a daily basis in our day-to-day business.[\/nectar_responsive_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#566678″ video_bg=”use_video” video_mp4=”https:\/\/apa.de\/wp-content\/uploads\/2023\/03\/BVB_HoG_Banner.mp4″ background_video_loading=”default” scene_position=”center” top_padding=”12%” constrain_group_1=”yes” bottom_padding=”12%” left_padding_desktop=”10%” constrain_group_2=”yes” right_padding_desktop=”10%” top_padding_tablet=”25%” text_color=”light” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” enable_gradient=”true” color_overlay=”rgba(10,10,10,0.4)” color_overlay_2=”#0a0a0a” 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  • Recycling of produced materials<\/li>\n
  • High quality handmade<\/li>\n
  • Monetization through upselling<\/li>\n
  • Creation of an original unique piece<\/li>\n
  • Mementos of past events<\/li>\n
  • Possibility of storytelling for content<\/li>\n<\/ul>\n <\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#ffffff” scene_position=”center” top_padding=”3%” text_color=”dark” text_align=”center” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=”” gradient_type=”default”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ 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    • Involvement of non-profit workshops<\/li>\n
    • Promotion of people with disabilities<\/li>\n
    • Collaborative work on productions<\/li>\n
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      • Use of sustainable resources<\/li>\n
      • Biodegradable event products<\/li>\n
      • Textile fabrics from PET bottles<\/li>\n
      • Purchasing of materials according to the sustainability and environmental principle<\/li>\n<\/ul>\n <\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”column_reverse” column_direction_phone=”column_reverse” scene_position=”center” top_padding=”4%” bottom_padding=”4%” left_padding_tablet=”8%” constrain_group_4=”yes” right_padding_tablet=”8%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” advanced_gradient_angle=”0″ overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”padding-8-percent” column_padding_tablet=”no-extra-padding” column_padding_phone=”no-extra-padding” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][vc_row_inner column_margin=”none” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bottom_padding=”10″ top_padding_tablet=”8%” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][nectar_badge display_tag=”body” badge_style=”default” bg_color_type=”global” color=”extra-color-gradient-1″ padding=”small” border_radius=”20px” display=”block” text=”SUSTAINABLE ACTION”][\/vc_column_inner][\/vc_row_inner][split_line_heading animation_type=”line-reveal-by-space” font_style=”h2″ text_color=”#000000″ line_reveal_by_space_text_effect=”default” stagger_animation=”true” content_alignment=”default” mobile_content_alignment=”inherit” link_target=”_self” text_content=”GOOD GOVERNANCE” font_size=”3vw” font_size_phone=”9vw”][\/split_line_heading]
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        • Commitment to the four principles of a responsible company<\/li>\n
        • Contributions to solutions for sustainability problems<\/li>\n
        • Commitment to the Sustainability Code<\/strong><\/li>\n
        • Own Department for Sustainability<\/strong><\/li>\n<\/ul>\n <\/div>[\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”0px” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” 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          • Reuse of classic advertising materials<\/li>\n
          • Individually adaptable to events & sponsors<\/li>\n
          • Huge inventory of rental products – from promotional backwalls to LED banners<\/li>\n
          • Cost effective & sustainable<\/li>\n<\/ul>\n <\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#333333″ bg_image=”709″ bg_position=”left top” background_image_loading=”default” bg_repeat=”no-repeat” scene_position=”center” top_padding=”6%” bottom_padding=”6%” text_color=”light” text_align=”center” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” 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            • Use of sustainable resources<\/li>\n
            • Biodegradable event products<\/li>\n
            • Textile fabrics from PET bottles<\/li>\n
            • Individually adapted to events & sponsors<\/li>\n<\/ul>\n <\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#566678″ video_bg=”use_video” video_mp4=”https:\/\/apa.de\/wp-content\/uploads\/2023\/03\/APA-NightOfLights.mp4″ background_video_loading=”default” scene_position=”center” top_padding=”12%” constrain_group_1=”yes” bottom_padding=”12%” left_padding_desktop=”10%” constrain_group_2=”yes” right_padding_desktop=”10%” top_padding_tablet=”25%” text_color=”light” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” enable_gradient=”true” color_overlay=”rgba(10,10,10,0.4)” color_overlay_2=”#0a0a0a” advanced_gradient_angle=”0″ overlay_strength=”0.95″ gradient_direction=”top_to_bottom” shape_divider_position=”bottom” 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              • Creation of a lived work-life balance<\/li>\n
              • Health prevention through sports offers<\/li>\n
              • Agile working methods<\/li>\n
              • New Leadership concept<\/li>\n
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