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We at APA Brands Events Solutions made the right decision three years ago with the partnership for Michael Mronz’s exquisite #neuland congress.

Today we once again had the pleasure of being there, combined with the Media Night and the official opening ceremony of the World Equestrian Festival, the brilliant CHIO Aachen.

Together with his colleagues Sebastian Kunitz and Thomas
Ziwes-Strack, our CEO, Peter Adelfang, welcomed illustrious guests from the sports event industry, such as Kati Brenner, Managing Director OK Turnfest Leipzig 2025, Karsten Petry, Board Member Sporthilfe, Martin Ammermann, Executive Director Sports D.SPORTS , Tim Nimmesgern, Head of Marketing & Strategy D.SPORTS, Niklas Börger, CEO Rhine-Ruhr 2025 FISU World University Games and Frederik Matthies, Head of Marketing Rhine-Ruhr 2025 FISU World University Games.

Top-class speakers such as International Olympic Committee – IOC President Dr Thomas Bach, former DFB Sports Director Oliver Bierhoff and the CEO of Bayer AG, Bill Anderson, offered an exciting and informative programme, which also provided excellent networking opportunities and was rounded off with an entertaining Media Night.

More than 350,000 visitors are expected to attend this year’s CHIO Aachen horse show with over 286 riders from a total of 32 nations, who will be competing for prize money totalling 3.9 million Euros.

The “Grand Prix of Aachen” alone is worth 1.5 million euros in prize money.

It will be exciting days with lots of input, networking and spectacular sports scenes! …. and of course the tried and tested APA ROTOBANDE cannot be missing at such a traditional tournament.